Drapers Fashion retail industry news, trends and analysis
AllSaints has joined forces with Poppies Fish & Chips on a limited-edition capsule to "create a sizzling summer look".
collaboration
First look: Marimekko and Crocs launch collaboration
Crocs has launched a limited-edition collection with Finnish design house Marimekko, which marks the first collaboration between two brands.
A £100m plan: TOG24 teams up with Shaun the Sheep, marking a new chapter of growth
The outdoor lifestyle brand is growing its kidswear collection with a Shaun the Sheep collaboration. Managing director Mark Ward shares his plans to take the family business to the £100m in turnover milestone.
First look: Lee and Paul Smith launch collaboration
Paul Smith has unveiled a menswear capsule collection with US denim brand Lee, featuring jeans, denim jackets and western-style shirts. Drapers speaks with Meghan Brown, Lee's global design director, about the partnership.
Asos’s sportswear strategy for summer and beyond
Asos sportswear director Tim Williams reveals a glimpse into the etailer's strategy for growing its sportswear division through exclusive drops, strong partnerships and tapping into key sporting events.
Seasalt and Beyond Retro tackle textile waste with upcycled denim collection
B Corp certified lifestyle brand Seasalt and vintage retailer Beyond Retro have teamed up to provide customers with one-of-a-kind pieces created with repurposed denim. Drapers finds out how the collaboration tackles textile waste.
Boux Avenue partners with London Fashion Week designer
Lingerie business Boux Avenue has partnered with London Fashion Week designer Dilara Findikoglu for a limited-edition collection.
Represent expands into womenswear with new Puma capsule
British streetwear brand Represent has launched its first womenswear offering as part of a collaboration with sportswear giant Puma.
First look: M&S and Sienna Miller unveil second collaboration
Marks & Spencer has unveiled its second collection with British actress Sienna Miller, featuring party-inspired winter pieces.
In pictures: Fenwick and Barbour team up on pop-up café
Department store chain Fenwick is collaborating with British heritage brand Barbour to launch a pop-up serving tea and toasties in its Newcastle flagship store.
First look: Levi’s teams up with Beyoncé
US denim brand Levi’s is collaborating with Beyoncé for a new campaign to recreate some of its most memorable adverts.
In pictures: End Clothing debuts in-house brand
End Clothing today (1 July) launched E by End, an in-house clothing and accessories label which will be co-curated with brands stocked by the luxury and premium fashion retailer.