Depop Archives

Depop

Reselling app Depop was founded in 2011 by Simon Beckerman and is a social ecommerce platform with a similar layout to Instagram. In 2021 Depop was acquired by Etsy for $1.6bn (£1.23bn). The app specialises in selling vintage and rare second-hand pieces, with a focus on Y2K and 1990s trends – so much so that Depop is credited with the Y2K revival in 2020. In March 2024, it announced that it was removing its 10% seller fee for users and replaced it with a 5% marketplace fee for buyers.

News

Depop names COO

Depop has appointed VP of strategy and customer experience, Chidi Onwudike, to the role of chief operating officer.

Ebay acquires Depop from Etsy

Ebay has bought secondhand marketplace Depop from Etsy for $1.2bn (£888m) in cash.

Depop launches in-app mood board tool

Resale platform Depop has launched in-app outfit building tool 'Outfits', enabling customers to create mood boards of listed items.

Exclusive

Depop 'decouples' sustainability and DEI as exec exits

Depop's director of sustainability and diversity, equity and inclusion (DEI) Justine Porterie has exited the resale platform as it "decouples" sustainability and DEI from its impact structure, Drapers can reveal.

Depop appoints CEO

Second-hand fashion marketplace Depop has announced that Peter Semple, currently interim chief executive officer, will take up the post on a permanent basis from 1 August.

Preloved and repair displaces new sales

New research by environment NGO WRAP has revealed that circular businesses including Depop, Ebay, Vestiaire Collective, The Seam, Sojo and Finisterre are displacing new sales.