Digital marketing

Drapers meets Zeynel Oruk, general manager ecommerce and marketplace EMEA at New Balance, to find out how the footwear brand optimised its data feed management.

Community building through social media is converting to big bucks for savvy fashion retailers and brands.

Chris Howard, chief operating officer at Nest Commerce, shared his learnings in full funnel performance marketing at Drapers Future of Fashion conference on 19 June.

Digital marketing is important to growing your business in today's digitally-drive world, but what are key tools for 2022?