Register to Drapers to read ONE FREE article and a FREE digital edition

Register now
Graeme Moran

Graeme Moran

Graeme Moran is associate editor of Drapers, working across the monthly print magazine, website, conferences and awards. He joined the editorial team in 2011.

Graeme also heads Drapers Bespoke, the brand’s content and events consultancy and special projects division, working closely with Drapers’ commercial director and partnership teams. Email him at graeme.moran@emap.com.

DRE26_Sustainability-and-the-consumer_Index-440x330.webp

Sustainability and the Consumer 2026

Sustainability is now a decisive force in consumer’s shopping behaviours – but a gap remains between what consumers say and what they shop. Drapers’ latest research, based on an exclusive survey of 2,000 UK shoppers and insights from 20 leading brands and retailers, reveals how the conscious consumer is evolving – and what this means for your business strategy.

DRE25_Connected-Consumer_Index-440x330.webp

Connected Consumer: What shoppers want in 2025

The 2025 edition of Drapers' annual report takes you inside the mind of today's fashion consumer. Analysing data from an exclusively commissioned survey of 2,000 UK shoppers, the report tracks consumer preferences and behaviours, mapping their evolving paths to purchase to help brands and retailers build winning strategies.

DRE24_Taking-Fashion-Global_Index_1080x720-440x330.webp

Taking fashion global: a guide to cross-border tax compliance

Drapers latest report is a guide to managing cross-border tax compliance, from understanding Harmonised System (HS) codes and marketplace tax rules, to managing overseas shipping and international warehouse complexities.

DRE24_Win-in-wholesale_Index_1080x7202-440x330.jpg

New ways to win in wholesale

Drapers latest report explores winning wholesale strategies for brands and retailers in today’s evolving retail landscape.

DRE24_Connected-Consumer_Index-440x330.jpg

Connected Consumer 2024 report

Drapers' latest report analyses data from a survey of 2,000 UK shoppers to decode the reality of their shopping behaviours and preferences, as well as mapping their online and offline journeys to purchase to help you build successful strategies and futureproof your business.

DRE23_Logistics_Index-440x330.jpg

Super-charge your supply chain: logistics report 2023

Drapers latest report explores how fashion brands and retailers can level up their logistics and create visibility, achieve agility and drive sustainability in their supply chains, with expert insight and case studies featuring Asos, Bestseller and Pentland Brands.

DRE23_GENZ_Index-440x330.jpg

The A to Z of Gen Z and millennials: understand the next generation of consumers

Generation Z and millennials might not be your target customer today, but they will likely be in the future. It is therefore crucial for fashion business leaders to understand these influential shoppers. Here, Drapers analyses an exclusive survey of 2,000 UK adults to decode their fashion preferences and shopping habits.

DRE23_GENZ_Index-440x330.jpg

Gen Z and Millennials 2023 report

The fifth edition of Drapers' exclusive consumer research and deep dive data report decodes the evolving shopping preferences of Generation Z and millennials consumers in the UK. It includes everything fashion business leaders need to know to attract these shoppers, and futureproof their businesses.