Last year’s cyber-attacks on some of the industry’s biggest names have forced fashion retail to take security seriously – but despite greater investment, there remains a lack of confidence in their defences.

The post Cyber-attacks one year on: is fashion retail more secure? appeared first on Drapers.

As retailers such as John Lewis and Frasers start to harness AI and its potential for easy hyper-personal shopping, Drapers explores the challenges they must tackle and priorities for businesses looking to stand out. 

The post Hyper-personal shopping: The rise of AI shopper bots appeared first on Drapers.

Frasers Group has launched an AI-powered shopping assistant for its premium fashion retailer Frasers, reporting a 25% uplift in conversion rates since its introduction.

The post Frasers Group launches AI shopping assistant appeared first on Drapers.

Primark has launched its first mobile app in the UK, as the value fashion retailer ramps up its digital capabilities and enhances its omnichannel offer.

The post Primark debuts UK consumer app appeared first on Drapers.

Instagram is expanding its push into social commerce with a new strategy that allows creators to earn commission directly through Reels, as parent company Meta continues to build out monetisation tools across the platform.

The post Instagram trials affiliate links for Reels appeared first on Drapers.

FatFace has launched its first in-store personal styling service and has introduced a WhatsApp customer service channel, as it looks to enhance its multichannel customer experience.

The post FatFace trials in-store styling service and launches WhatsApp channel appeared first on Drapers.

AllSaints has today (2 April) announced plans to implement artificial intelligence (AI) across its buying and merchandising operations in a bid to become a business which is "data-driven and powered by AI".

The post AllSaints implements AI across buying and merchandising appeared first on Drapers.

Marks & Spencer is ramping up its use of artificial intelligence (AI) as it rolls out the latest AI tools for 11,000 employees, including all of its store managers.

The post M&S arms store managers with AI tools appeared first on Drapers.

Drapers examines the case for AI-generated fashion models as their use is on the rise, including the legal and ethical implications of replacing human models with the latest tech.

The post The rise of AI fashion models appeared first on Drapers.

Supply chains are under pressure as never before as a result of instability and conflict. Drapers hears how businesses including Hackett London, Luca Faloni, Farfetch, Hugo Boss, Pentland Brands and London Sock Company are using artificial intelligence to optimise inventory management and mitigate disruption.

The post How artificial intelligence is powering supply chains appeared first on Drapers.