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Video: Women in retail – how to lead the change with John Lewis

This Drapers Connects webinar brings together a panel of female fashion business leaders to share real life experiences and advice on new approaches to leadership.

“If you can’t see her, be her,” says Danielle Fairfield, head of retail at NuOrder by Lightspeed, when asked if she has any advice for female leaders working in today’s rapidly changing fashion industry.

This Drapers Connects webinar brings together Fairfield and a panel of other female leaders to share more advice and their experiences doing exactly that at businesses including John Lewis, Net-a-Porter and Saks Fifth Avenue.

We discuss:

– Ways women can rethink traditional career structures and hierarchies to create new paths to success.

– Insights on navigating new approaches to leadership and high-pressure roles in a rapidly changing industry, covering topics such as empathy-driven management, work-life balance and motherhood.

– Real life career advice, leadership challenges and ways the industry can support the next generation of leaders.

– How to bring innovation and new ways of working – and leading – to long-established, legacy businesses.

Plus much more.

Panel:

 – Beth Pettet, head of menswear and childrenswear, John Lewis

Having spent the majority of her career working in the menswear sector as part of an all female-led buying team at John Lewis, Pettet is now head of menswear and childrenswear at the UK department store, where she has worked for over 15 years.

 – Ida Petersson, co-founder, Good Eggs Agency; board member of brands Filippa K and Stine Goya; former buying director, Browns

Petersson worked her way up the buying ranks at companies like Net-a-Porter and Harvey Nichols, before becoming the buying director at Farfetch-owned luxury boutique Browns. She now co-runs creative agency Good Eggs, alongside positions on the board of Scandinavian brands Filippa K and Stine Goya.

 – Danielle Fairfield, head of retail, NuOrder by Lightspeed

Fairfield joined digital wholesale solution NuOrder by Lightspeed in 2020 following a career in buying and retail that included roles at US luxury department store Saks Fifth Avenue.

Host:

 – Jill Geoghegan, editor, Drapers

See the rest of the on demand Drapers Connects content here.

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